Choosing a color palette is one of the best ways to convey the mood of your brand and create an experience for your customers. Building a cohesive color palette can be overwhelming because there are so many directions you can go. Before choosing your color palette, it’s important to define your brand’s personality so that you can choose colors that represent it well. In this post, I’m going to walk you through the steps I follow when creating color palettes for clients.
Read MoreHow to create a color palette for your brand (plus five palettes you can steal!)
