Moodboard Monday: Peaceful and Serene

It’s moodboard Monday! Join me here every other Monday to explore a new moodboard, which is one of my favorite parts of the branding process. It’s the piece that gives life to the feelings and sensations you want to evoke when someone experiences your brand. When you stir up those genuine feelings, you prime your ideal client or customer to resonate with what you have to offer, even if they haven’t read a word about you yet.

Let’s jump into this week’s moodboard! This board is peaceful and easygoing. The soft light blues and tans give the beachy vibe that feels very laid back. I imagine this moodboard being perfect for a boutique hotel near the coast, or a brand that creates peaceful experiences such as a spa or wellness space.

Moodboard Monday: Peaceful & Serene | Brand Inspiration | Samantha Madeo Design

The traits I wanted to convey with this moodboard: calm, serenity, and peace.

What feelings does this bring up for you? What kind of brand could you imagine this moodboard being perfect for? Leave a comment to let me know!

And if you’re ready to start crafting your own brand -- starting with the perfect moodboard -- I’m booking new clients and would love to meet you! Check out my services to see how we can work together.